In the Summer of 2009, we overhauled and expanded the brand identity and marketing collateral package for RiteHealth Solutions in Boulder, Colorado.
To properly represent the company and services, the collateral needed a healthcare industry feel along with a professional blue-toned color scheme.
In order to ease the branding transition, we were restricted to familiar iconography and color palettes from the original designs.
|Date||Project Name||Category||Full Description||Technologies||Website Link||Image Name|
|05/19/2009||RiteHealth Solutions||Logo Overhaul||
We reworked the original RiteHealth logo so as to transition to the new branding without alienating the previous styles.
||Logo + Branding Overhaul||logo_RiteHealth.jpg|
|05/29/2009||RiteHealth Solutions||Product Sales Sheets||
We designed a set of product sheets for use as in-house marketing and promotional collateral.
||Product Sales Sheets||sales_sheet_RiteHealth.jpg|
|05/29/2009||RiteHealth Solutions||Collateral Package Design||
We designed a standard collateral package for RiteHealth Solutions.
||Collateral Package Design||collateral_RiteHealth.jpg|
|05/19/2009||RiteHealth Solutions||Graphic Standards & Guidelines||
In addition to the logo and collateral design, we included a mini-graphic standards package, specifying layout, colors and fonts.
||Graphic Standards & Guidelines||guidelines_RiteHealth.jpg|